To answer this question, please select how long you store or retain the identifying information provided to you through your website or application by selecting one of the following options:
Definitive period - choose this answer option if you store or retain the personal information for a specific period of time only (e.g. you retain a person's email address for 6 months, after which you delete the personal information from your records). If you choose this option, you will be able to input the time period into the field provided (e.g. 6 months);
Until something happens - choose this answer option if you retain personal information until a certain event occurs (e.g. you retain an email address until someone opts out of email marketing). If you choose this option, you will be able to input the criteria for determining the storage period into a provided field (e.g. "until you opt out of our email marketing).
Related privacy laws
California Privacy Rights Act (CPRA)
General Data Protection Regulation (GDPR)
United Kingdom Data Protection Act (UK DPA)