Please provide a description of the financial incentive or price or service difference

Modified on Mon, 4 Mar, 2024 at 11:29 AM

To answer this question, please provide a description of the financial incentive or price or service difference into the provided field. A financial incentive is a program, benefit, or other offering, including payments to consumers, related to the collection, deletion, or sale of personal information. 


The following is an example of a financial incentive program: a grocery store offering a loyalty program whereby consumers receive coupons and special discounts when they provide their phone number. A consumer may submit a request to opt out of sales of personal information. The grocery store complies with their request but no longer allows the consumer to participate in the loyalty program as the store can demonstrate that the value of the coupons and special discounts are reasonably related to the value of the consumer’s data to the business. In response to this question, this business would describe the incentive as “We offer a loyalty program whereby consumers receive coupons and special discounts when they provide us with their phone number.” 

Related privacy law 

California Privacy Rights Act (CPRA)

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